Clay Summers is a Los Angeles-based copywriter and creative strategist working in video, print, branding, digital, product and web for corporate and independent clients.
Offering a fresh perspective with a directive in voice, content and defining uniqueness, Clay Summers analyzes communication trends, current branding and customer demographics to deliver effective copy across all platforms.
Chicken or the egg? What is copy without the story, the visuals, the objective. Copywriting is the proverbial glue that binds all marketing intentions. Effective copy delivers the message and builds an emotional connection with the audience.
From startups to corporations, models to moms, Betty White to Jimmy Dean, Clay is a renaissance sheriff with a talent to work at any client level.
— Clay Summers